GATHER your own circle to inspire and motivate with storytelling and action


'Get in on the action!'

Action Wednesday is a global day of action for gender equality. Launching on March 8th to coincide with International Women’s Day, we will harness the impactful efforts of progressive organizations to advocate long term changes based on action and we encourage you to take action with us to create a gender equal world.

Action Wednesday 2017 calls for eight actions to address the gender gap to be set in motion by everyone; Donate, Gather, Teach, Lead, Seed, Build, Contact and Reach.

On March 8th, as part of the 'Gather' action, we are asking for people to create their own circles for storytelling and action and tweet about it #actionwednesday. In NYC we will gather a panel of key influencers at Civic Hall, to discuss gender equality. We want you to become a part of this dialogue joining cities around the world in a global discussion.


Like us on facebook and join our ActionWednesday Headquarters group

Invite your friends to join

“Reach” out to your own community to host a “Gather” of your own

Use our Global Gather Discussion Material to stimulate conversation around gender equality

Post your discussion findings into our group page on facebook so your conversations will be included into our Global network

Topics for discussion at your GATHER:

Overcoming cultural barriers for equality: The promise and the peril of social media


Key global statistics

  • The average global earned income for women is close to half that of men. The gender pay gap has narrowed by only 2% in the last ten years, in fact after improvement and growth in this area we have gone backwards and women’s economic participation is in the same place it was in 2008.
  • Globally women earn only one tenth of the world’s income, despite working two thirds of the total work hours.
  • 95% of countries are led by a male head of state.
  • Women globally have 23% of the political power that men wield.
  • An estimated 31 million girls of primary school age are not in education.
  • 225 million women have an unmet need for family planning in developing economies.
  • An estimated 140 million girls will become child brides between 2011 and 2020.
  • 75% of people around the world now have access to a cell phone, however of the world’s 7.4 billion population only 4 billion have access to the internet.
  • 10.4 million women use smartphones.
  • 59% of Facebook users are women.
  • 83% of civic participation on social media is conducted by women.


Technology and social media are important tools for change. Knowledge is power and information mobilizes. The increased global use of social media for women has brought global awareness for significant gender issues including: the gender wage gap, women’s economic participation, access to education, women’s health, child marriage, female genital mutilation and many more pressing problems. Social media also plays an important role in the forging of new communities, the strengthening of existing ones and is a strong tool for female empowerment and activism.

However while largely a force for good, there are also pitfalls to consider. One of the biggest barriers to change for gender equality are deeply ingrained cultural norms. While social media has the power to challenge many of these norms, tools such as Facebook also make it very easy to exist in your own bubble. Your specific tailored feeds will rarely offer cultural insights which differ from your own and social media hubs can strengthen cultural barriers rather than breaking them down, resulting in divisions which run deeper than ever before.


Questions for consideration:

  • What do you see your role as being as a woman in society?
  • What are some of the cultural barriers to equality which you see or experience in your society?
  • How can we overcome the ingrained cultural norms which exist in every society?
  • What are some of the gender roles and inequalities which you see within your community?
  • Are there true equalities which have been achieved and what can we learn from them?
  • How has social media influenced your country or city to break gender norms?
  • How can we leverage social media, while also avoiding the pitfalls, to heal the divide and unite in common goals?
  • What actions are needed to create an inclusive equitable world?